Onboarding · notifications · explainers

Friendly Onboarding — product UI illustrations

20 expressive character illustrations that bring emotion and personality to a digital product. Each one captures a real interaction, from onboarding and notifications to error states and explainers, and is sized to drop straight into apps, sites and e-learning.

Personal licence
$20
Personal projects like Instagram posts, personal planner or portfolio
Commercial licence
$35
Commercial projects, paid products and merchandise up to 5,000 items
Selling more than 5,000?

The extended commercial licence covers 5,000 to 250,000 items or downloads, global campaigns and wide-distribution apps. Email hello@somewhat-brilliant.com and I'll send a quote.

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In this pack
Illustrations20
FormatsAI · SVG · PNG
ColourEditable, 5-colour palette
Print-readyYes — true vector
LicenceRead terms
Apps & product UI
Welcome and sign-up flows, onboarding, empty states, success and error screens.
Marketing sites & decks
Landing pages, how-it-works explainers, pitch and sales decks.
Help centres & courses
Help articles and FAQs, product tours, webinars, blog pages, e-learning modules and customer training.

Pairs well with

What's inside

Onboarding and welcome moments, notifications and prompts, error and empty states, explainers and walkthroughs — twenty dynamic character scenes made to slot into websites, apps, presentations and e-learning platforms.

Files & licence

Every pack ships editable vector source plus high-resolution raster exports, with layers grouped so you can pull a single element out of a scene. The exact formats for this pack are listed above.

Commercial licence included: client work, paid apps, printed products and merchandise up to resale. No attribution required. Reselling the illustrations as-is is the only thing off the table.

full licence terms →

Questions people ask

When do I need an extended commercial licence?

Once you pass 5,000 items or downloads. The extended commercial licence covers 5,000 up to 250,000 units, global campaigns and apps with wide distribution. Above 250,000, email me and we'll sort a licence that fits.

Can I use these illustrations in a product I sell?

Yes. Apps, themes, templates, courses, journals, cards and merchandise are all fine with a commercial licence, up to 5,000 items or downloads — past that you'll want the extended commercial licence. The one limit: you can't sell the illustrations themselves as files or assets.

Can I use these illustrations in client work?

Yes. One purchase covers unlimited client projects — websites, apps, decks, print — with no extra licence per client and no per-delivery fee.

Do I need to credit the illustrator?

No. A credit is always appreciated, never required.

How many projects can one illustration pack be used in?

Unlimited, forever. No view counts, user caps or renewal — royalty-free means you pay once.

Can I edit the colours and customise the illustrations?

Yes. Everything is editable vector with organised colour styles, so you can recolour, crop, remove elements or combine scenes.

Can I use them in digital, print and video?

All of it: websites, web and mobile apps, onboarding and empty states, social posts, video, keynotes, posters, packaging and workbooks.

Is this a subscription or a one-time purchase?

Each pack is a one-time purchase with lifetime access to its files.

What file formats are included?

Editable vector source plus high-resolution raster exports. The exact formats are listed on each pack page, since they vary slightly by pack.

Can I share the licence with a colleague or client?

The licence is tied to the buyer, so it isn't transferable — but there's a team option if several people need the files. Just ask me via email.

Friendly Onboarding · 20 illustrations
$20
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